Nothing like a 30% off CVS coupon to have one eagerly trolling the drugstore makeup aisles.
Peering at the L'Oreal Infallible 24 HR Eye Shadow, I noted that Sultry Smoke did not have the excessive amount of sparkle that the others did. Nor did Endless Pearl. Checking it up later online, neither does Continuous Cocoa.
It's not exactly matte-matte, but matte enough. I'm not exactly used to using cream(ish) shadows, but this spreads quite delightfully with a few taps of the ring finger. They aren't primarily cream shadows; apparently they are labeled a cross between powder and cream, so they are brush-friendly.
Others use long-wearing formulas like this as a primer itself.
I have used Sultry Smoke over my entire eyelid, then applied my usual darker shade into the crease (if L'Oreal had one without shimmer, I would have given it a try). But Sultry Smoke is certainly crease-worthy, as is Continuous Cocoa (with a gold shade or lighter brown on the lid). Endless Pearl would be a good option for highlighting the brow.